Bring The Wonder Experience

Akana was commissioned to work to realise the spectacle of NEOM at Spencer House. Harnessing localised market knowledge between London and KSA, a guest list was curated and we developed and implemented the guest engagement strategy. The creation of a ‘wish list’ of 750+ senior individuals was complied and aggregated for NEOM, as well as proposing and inviting an extra 300 personal contacts including MP’s, Heads of major cultural institutions, VIP’s and celebrities. Akana managed all of the guests relations as well as the invitation outreach.